Alok’s Posts
The real truth about making money from ONLINE ADVERTISING..
I was stunned to read the disclosure today from Facebook (or some sources) that FB is on track to make 4 BILLION dollars of revenue this year. 4 BIL...Read More
Welcome the new Art of Deception..
When I saw this full page ad in the newspapers recently, I was stunned. I mean I KNOW Cuffe Parade. I had never assumed that it was going to be redev...Read More
So, what’s your measure?
In the past few days, I have become obsessed with the RPM (revolutions per minute) dial fitted on car dashboards. It’s also called the Tachometer. I’v...Read More
The curious case of receiving a URL as a gift…
A few months ago, we thought of ‘Appucino’ as the new name for our mobile social network platform. When we looked up “appuccino.com...Read More
Is E-Mail marketing DEAD???
Check out this direct mail that I got: Forwarded message From: arjun <amehra@godrej.com> Date: Mon, Nov 21, 2011 at 1:50 PM Subject: Storage O...Read More
5 Humble questions and a BIG SAHARA SALAAM!
Dear Sahara Group, I wish to say ‘Sahara Salaam’ to you. Now, I know that the protocol is ‘Sahara Pranam’, but I am just b...Read More
What’s important – the Gift or the Wrapping Paper?
So, we all love Flipkart! Clap Clap. It’s delivery to small towns is amazing, and its responsiveness to business & consumer service is g...Read More
Will a Rubik’s Cube be a success today?
For some reason, I remembered the Rubik’s Cube today. Looked up some stats to find that upto January 2009, upto 350 million cubes have been s...Read More
The Curse of the Marwaris….
The tragedy is that despite being rich, successful and entrepreneurial, the Marwari community is CURSED. Why do I say this? Consider: – Even tod...Read More
The Ugly Truth about Conferences and Exhibitions…
In my 13 years, I’ve had my fair share of conferences, symposiums, fairs, exhibitions, beats, mashup’s, get together’s, mixers and w...Read More
Living to be someone else…?
Andy Warhol painted this classic Marilyn Monroe Art. And he did the same with Campbell soups and Mao and created history in the Art Scene. I use t...Read More
What’s common between going to a Toilet and seeing Ra.One…..
I just walked out of the interval of Ra.One And in between sitting down and walking out, I also took a break to the loo, where I had an epiphany tha...Read More