TheRodinhoods

How Accepting are we to a Condom Website?

My fellow Rodinhooders,

I am the associate for sales and marketing for a website which sells condoms. 

Website: www.CondomPoint.com

I am looking for ideas on how I can promote this website.

I noticed that whenever I speak with anyone be it my friends or colleagues, there is always a “shy” feeling of “avoiding” notion when I speak of this topic.

May be this is one website, which can guide me on more ways I can market this website. We are a start-up company – self funded – therefore looking for “out of the box” ideas.

Condoms are Home Delivered in Brown packaging. “Unified Prints” the parent company is mentioned on the packet and not the website name anywhere on package for Privacy purposes.

Changing the website look and feel is not an option as we do not wish to spend more on development. Marketing is required.

What are your thoughts?

1. Ideas on how we can promote? Where can we promote?

2. Suggestions on which other category related products we can add? Any references/contacts?

3. How do we reduce the feeling of Shyness and Create awareness?

4. Any “Hat-ke” things we can do – with complete discretion to attract customers to our website

We are open to criticism and appreciate all feedback. Look forward to your comments / suggestions.