Hi,
What do you do first on you arrival to a new country? You pick up a tour guide, right?
This is because you want to know ‘about’ the country before getting deeper into it. A tour guide is like your compass into this unknown place.
For a website, its tour guide is the ‘About Us’ page.
This is the page where a new visitor visits when he arrives at a website for the first time. He wants to know about:
- The people/team running the website/company
- Why it exists in the first place, and most importantly
- What’s in it for him
So it is important to have an ‘About Us’ page that acts as a compass and guide for new visitors, instead of leaving them to fend for themselves.
The ‘About Us’ page must deliver your big promise to the visitor – the reason he should come again to your website – either to read what you write, or better still to buy your products or services.
But if your think your ‘About Us’ page lacks that zing, and isn’t delivering the benefit to the new visitor, don’t worry!
Now you have help at hand!
To help you out with a killer ‘About Us’ page that delivers your big promise in an excellent way to your visitors, here is what I propose.
I will write a 250-words ‘About Us’ page for you, if you want…right now, and at zero cost to you.
If you are interested in getting your ‘About Us’ page redone, kindly visit this page and send me the required information, and I’ll take it forward from there on.
With respect,
Vishal