Dear friends
How many of you are aware that we have a snack called Tapioca chips? or Jack fruit chips? I am sure most of the North Indians are unaware of such snacks as they are primarily produced and consumed in South Indian states like Kerala and Tamil Nadu. My newly started venture is something that will allow you to purchase similar South Indian snacks online and get it delivered at your doorsteps.
The purpose of this venture :
The purpose or main idea of this venture is to make South Indian snacks available to anyone who is interested in buying them. Most of the North Indian states do not have easy access to such products and making these snacks available to anyone who loves South Indian snacks is the purpose of this venture. Thank you Rahul Varshneya for your guidance when I needed it the most.
When we started :
We did our first sale on sept 1st 2014.
Progress so far:
We shipped more than 30Kgs of South Indian snacks till date.
Customers :
We have customers from Bangalore, Hyderabad, Mumbai, Delhi, Noida, Gurgaon, Ganganagar, Ludhiana, Indore, and few more cities.
International :
Yes, We have shipped our items outside India as well. We successfully completed two international orders in the past 30 days.
Marketing:
Till date I am using Facebook ads and Google adwords (I got free credits with my hosting :-)). Along with paid advertisements, I am also working on the SEO part as well.
So far, we have been doing great. The response from our target audience is really good and I believe we can scale it up to a great level.
Sorry I think I missed to mention my venture name. It is The South Indian Store (www.thesouthindianstore.com)
Please visit and give your feedback. Do make a purchase in case you are a foodie 🙂
Thanks!
PS: I have updated the post with a new image from my website.
Anoop Nair (Co-Founder | The South Indian Store, Selling South Indian Snacks online )
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******************Updates 17-Dec-2014******************
Adding some new product images from my website :
I would like to share in another post how I managed to get all these awesome product images almost free of cost. I do not own a SLR (:-)).
Another update is that I have purchased the domain www.southindianstore.com and now both www.thesouthindianstore.com and www.southindianstore.com points to the same website.
Thanks!
*********************UPDATE**************************
<13-Jun-2015> This is to inform all the fellow Rodinhooders that I was having discussion with someone who was willing to buy my business of selling south Indian snacks online and the deal was finalized last Sunday. I am no more in any way associated with selling of South Indian Snacks online. I do own the domain name though and may come up soon with something related. Watch out for more updates :-). Thank you all for your great support !!