Hi Guys,
We are preparing a Business Plan for our startup Fitrangi.com. Specially to go for funding.
Need some suggestions from you guys in preparing Marketing Budget,
I am little confused how to prepare a Marketing Budget & Audience acquisition through that for next 1-2 year.
– What assumptions we should take in Marketing budget?
– How this budget will divide..? like PR, Social Media, Offline, Salaries & others?
– How much should be the Marketing budget compared to Sales figures?
– What is a standard conversion ratio through various marketing activities?
– How to identify the Audience acquisition through a particular Marketing activity? is there any standard procedures?
Can you suggest me something which i can refer for this…?
Thanks