I am currently working on a story on what the marketing /C suite teams think about what PR needs to deliver to get an end user perspective on the topic. Would anyone ( marketing /C suite team members only) from Rodinhoods like to participate in this story? The questions are given below and my deadline is next Thursday ( 10th July). The story is for www.prmoment.in – a weekly magazine (online ) covering the PR business in India .
Questions
1) What are the top 3 deliverables you accept through PR?
2) In what areas do you feel PR is not delivering enough?
3) Is the PR team consulted on marketing communication and their inputs taken?
4) Under what circumstances would you raise a PR budget ?
5) What percentage of the marketing communication budget should be allocated to PR?
6) Name and designation for the story.
Many Thanks.
Paarul.