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Apple and DUNS?

Hi, 

Anyone from D&B here? Just tried to create a new account in developer apple and looks like we need to get DUNS number before publishing app in Apple for company .

Contacted D&B and they are asking me to pay 7500 +Tax. 

Went to D&B site and its completely free in USA. So not sure if we really should pay amount to D&B. 

Need inputs/suggestions!!! 

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