TheRodinhoods

Marketing & Brand User Engaging Game, sounds interesting ?

Hello Everyone,

Its an experiment in which I am trying to engage the users with brands over a game. Whoever is interested, please connect to me, or Please connect me to those you think might be interested.

‘X Engage’ : A sweet game that gives you rewards, & rewards everyone, having piano symphonies playing in the background. Broadly its a game which acts as a rewards collection tool. Objective is to hit only the icons, piano music is what makes it interesting & of course the rewards which keep on multiplying as per the difficulty level.

https://play.google.com/store/apps/details?id=in.Witcraft.Xengage

I posted it on playstore yesterday only so, as of now, it has no users. Gonna work on that when I have some campaigners for the same. Please pardon the playing experience, Its a work in progress

The car icon will be replaced by the Brand’s Logo

I have 3 more games in queue based upon the same model. I believe its a great method for any brand to make an impression on the user’s mind. Although, its still in the experiment stage.

Benefits for Brands of Engaging with users in This Game over ‘ads’:

1. Its better then 2 secs of banner/popup ad in apps, which is usually annoying.
2. ROI on this kind of game is expected to be around 50% because

  • When the user is playing the game, he is only playing the game.
  • & He is playing with the brand.

3. Three Minutes of user engagement is quite enough to make an impression on the user’s sub-concious mind.

4. At particular milestones OR at the end of the game, You can offer the user a better reward knowing that the user acquisition rate is expected to be much higher then ads scenario.

5. Also, the game will have levels based upon the rewards being offered.

6. With some gamification hacks, I believe this user engagement time frame can increase to around 7-10 minutes.

So, any startups / brands who might be interested in this, we would love to describe the details in depth. You can email me at hello @ witcraft.in

I would love any feedback.

I am @harry_inaction on twitter.