Look at this picture : The Pope is presented a signed Lionel Messi Jersey with a personal message at the Vatican. The Pope, Like Messi, is from Argentina.
Now can you imagine it in India, some big persona presented a Hockey Team Jersey ? When you wear a Jersey of your favorite team or club, it gives a special feel of ownership. Remember how special people feel after holding tricolor merchandise in India v/s Pakistan cricket match ? We ignore fan merchandise in India. Be it sports, movie, brand or anything. Fan Merchandise is not only a great promotional tool but it also opens up a new stream for revenue. Disney alone made $ 37 billion from Fan Merchandise last year.
We are a bunch of rockstars at bluegape.com, who are trying to make Fan Merchandise a new fashion statement in India. Whatever we are doing is unique and different. It will be done for the first time in India on such a massive scale which makes our each day fucking exciting.
In west, even KFC have their Fan Merchandise whether you’re left wing, right wing or somewhere in between 
Few brands have already trusted us and we have their Fan Merchandise store at bluegape.com ! If you are a brand and looking to launch Fan Merchandise, get in touch with us at founders@bluegape.com !! Happy Gaping
