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Alok Kejriwal on Focus and why it’s important for Startups & Entrepreneurs

Boom Boom Boom!!

This is the second of my video series of crisp, under 4-5 minute video blogs on ideas, concepts and discussions relevant to startups!

In this video I speak about FOCUS and why it’s so important to get it right while starting up and while being Entrepreneurs!

Check it out and tell me what you think in terms of content, ideas for improvement and MOST importantly topics that you want me to cover! Just add a comment and I will add it to my list!




Watch other videos on ‘Co-founders’‘Hiring’‘Ideas’, ‘Mentors, ‘Sales‘, Cash Management, Raising Money & How to Sell



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  1. I would really love it, if I could get excerpts from your entrepreneurial journey as examples. For Eg: in this case a point in your journey where you could have lost focus, but you didn’t, or where you did lose focus but you got back.

  2. Thank you Alok Sir. That’s the quickest redemption I have had for my question after the last video.

    While we focus on the intention that we have had for our primary venture, there are opportunities floating around and sometimes you realize that some of those opportunities should be pounced upon. Would you say that till we find a cofounder to focus on a particular opportunity, you should not jump to it?

    For example – I presume your focus will be on Games 2 win, so for theRodinhoods, koimoi and other 2win properties, you need to have a focussing cofounder. Your focus will only be on the delivered intent-metric?


  3. Thanx sir..
    this is what most of the budding entrepreneurs need… FOCUS.
    I really love the way Guruji explained it.. and your advice to measure specific metrics in order to proceed.
    I should get back to my ‘The One task’..and FOCUS…. 🙂
    Thanx 🙂 🙂

  4. So bloody true!

    The legend of design “Don Norman” was asked what is one thing which any entrepreneurs need and his one word answer was “Focus”! 

    P.S. – Its tough to stay focused, but been getting better significantly with meditation among other things! 

  5. Hello Alok, 

    You are running so many companies under the 2win brand. Doesn’t that go against the video and doesn’t focus gets distorted. 

    I recently read Dream with your eyes open of Ronnie Screwala and Z factor of Subhash Chandra. Both of them were running multiple companies from an early stage of their journey (when they were not what they are today). Should they have focused on business and closed down the others? 

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